Puffery
/ˈpʌfəri/
Definitions
- (n.) Exaggerated or boastful statements not meant to be taken literally in advertising or sales.
The company's claim that their product is the best in the world is merely puffery.
Related terms
Commentary
Puffery is generally legally permissible because it involves subjective opinions rather than factual claims.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.