Tagline
/ˈtæɡˌlaɪn/
Definitions
- (n.) A brief phrase or slogan used to identify and promote a brand, product, or service, often protected under trademark law.
The company's distinctive tagline helped establish its brand identity in the marketplace.
Forms
- tagline
- taglines
Related terms
See also
Commentary
In legal contexts, taglines may be subject to trademark protection if they serve to uniquely identify the source of goods or services.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.