Trademarking
/ˈtreɪdˌmɑːrkɪŋ/
Definitions
- (ger.) Present participle of trademark, referring to the act of registering or securing a trademark.
The company is trademarking its new logo to protect its brand identity.
Forms
- trademark
Related terms
See also
Commentary
Trademarking is primarily used as a gerund referring to the act of acquiring or enforcing trademark rights; see the base term 'trademark' for substantive definitions.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.