Market Research
/ˈmɑːrkɪt rɪˌsɜːrtʃ/
Definitions
- (n.) The systematic gathering and analysis of data about market conditions and consumer preferences to inform business decisions, often relevant in legal contexts such as antitrust, consumer protection, and intellectual property cases.
The law firm consulted market research to assess consumer confusion in the trademark dispute.
Forms
- market research
Related terms
See also
Commentary
Market research in legal settings often supports claims related to competition, trade practices, and trademark infringement, ensuring evidence-based arguments.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.