Electronic Marketing
/ɪˌlɛkˈtrɒnɪk ˈmɑːrkɪtɪŋ/
Definitions
- (n.) The use of electronic means, especially the internet, to promote and sell goods or services in compliance with legal regulations.
The company ensured its electronic marketing campaign conformed to data protection laws.
Forms
- electronic marketing
Related terms
See also
Commentary
When drafting policies on electronic marketing, attention should be paid to compliance with consumer protection and data privacy regulations.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.