Client Acquisition
/ˈklaɪənt ˌækwɪˈzɪʃən/
Definitions
- (n.) The process by which legal professionals obtain new clients or retain existing ones.
Effective client acquisition strategies are essential for law firm growth.
Related terms
See also
Commentary
Client acquisition in legal practice involves balancing marketing efforts with ethical rules governing solicitation and confidentiality.
This glossary is for general informational and educational purposes only. Definitions are jurisdiction-agnostic but reflect terminology and concepts primarily drawn from English and American legal traditions. Nothing herein constitutes legal advice or creates a lawyer-client relationship. Users should consult qualified counsel for advice on specific matters or jurisdictions.